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Funding news

Eternz raises $1.15M in pre-seed round

Eternz, a curated vertical marketplace for jewellery, raised a pre-seed round worth $1.15 million led by Kae Capital, with participation from Gemba Capital, IIMA Ventures, TDV Partners and Venture Lab. 

The startup curates designs from high-quality national and international brands and provides a dedicated and unique jewellery buying experience online through innovative technology.

Eternz is the brainchild of Arthi Ramalingam, an IIM Ahmedabad graduate with prior experience at Udaan. She started Eternz to solve the customer’s problem of discovering high-quality jewellery online.

Other news

Khyaal partners with CaratLane to launch Khayaal Digi-Gold

Senior citizens-focused startup Khyaal has partnered with CaratLane to introduce Khayaal Digi-Gold—a secure, hassle-free digital gold investment solution tailored for seniors.

Launched during Akshaya Tritiya, this collaboration aims to transform how senior citizens engage in gold investment. It presents a secure, convenient digital solution that addresses long-standing issues linked to physical gold, including making charges, purity uncertainties, storage expenses, and theft risks.

Khyaal’s app has a dedicated section for users to seamlessly trade gold by weight or value. It offers real-time gold prices and performance history for informed decisions.

Seniors can also convert digital investments into physical jewellery from CaratLane’s collection, ensuring both flexibility and security. The partnership assures investment purity and security, making Khyaal Digi-Gold an attractive option for seniors prioritising convenience and trust, the company said.

Gupshup appoints Salim Ali as Chief Marketing Officer

Conversation Cloud provider Gupshup appointed Salim Ali as its Chief Marketing Officer (CMO) and will be based in Silicon Valley. 

With nearly 30 years of experience, Ali will oversee comprehensive marketing strategies across all aspects of the value chain and market channels to support Gupshup’s global growth.

Ali has previously served as the CMO at WordPress VIP. Prior to this, he held senior positions at renowned companies, including SAP, Avalara, and Veritas Technologies, managing teams across multiple regions.

Klub, NimbusPost partner to facilitate instant settlements 

Shipping aggregator NimbusPost has partnered with Klub, a growth enablement platform, to offer flexible, non-dilutive growth capital and flexible debt financing solutions of up to Rs 30 crore to its 1 lakh+ merchants.

As part of this collaboration, Klub will leverage its advanced risk and analytics models to support online sellers in their growth trajectory and expedite Cash-on-Delivery (COD) remittances to just one day. This rapid transaction process enables ecommerce merchants to swiftly access their earnings, enhancing financial liquidity and operational flexibility, the company said.

(This article will be updated with the latest news throughout the day.)