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The CBD market has demonstrated significant profitability since its inception, and sales show no signs of slowing down anytime soon. It’s no surprise that many savvy entrepreneurs are looking to get into the CBD business. However, there’s a lot that goes into running your own CBD company. One area that many people neglect is the importance of quality packaging. The smartest companies realize that even the packaging you use can communicate something about your business to your customers. If you want to show that your CBD company cares about the environment, keep reading to learn more about eco-friendly packaging. 

Why should your CBD company use eco-friendly packaging?

There are a number of logistical, financial, and moral reasons for your CBD business to consider switching to eco-friendly packaging from a company like CoolJarz. Their BioMax plant-based jars and containers are fully recyclable and can easily replace fossil-fuel plastics. By using high-density polyethylene (HDPE) derived from plants like sugarcane, CoolJarz is able to make containers that are 97 percent carbon neutral. More and more businesses are beginning to put forward plans for reducing their emissions, and it’s not a bad idea to think about creating one for your CBD company. 

The truth is that an increasing number of customers are interested in patronizing businesses that share their values. With climate change being such a central issue on the global stage, now is the perfect time to make a firm commitment to sustainability. Using eco-friendly alternatives tells consumers that your company seeks to protect the environment and is willing to take steps to make positive changes in the world. 

Is now a good time to get into the CBD business?

Hemp and hemp derivatives like CBD were legalized for manufacture and sale in the United States through the passage of the 2018 Farm Bill. Even though CBD has only been legal for a few short years, the market has already grown considerably. CBD products used to be fairly niche, but they’ve become best sellers in the wellness space. Experts project the industry could be worth over $20 billion by 2024. One of the major reasons for this massive success is product diversity. CBD can be infused into almost everything, including oils tinctures, beauty products, and edibles. 

There is also a lot of progress being made in CBD research. In 2018, the FDA approved Epidiolex, the first prescription drug containing CBD to gain approval in the United States. The drug was designed to treat seizures associated with two rare forms of epilepsy: Dravet syndrome and Lennox-Gastaut syndrome. In 2020, a new indication was approved, making Epidiolex available to patients with tuberous sclerosis syndrome. Advocates expect that this is only the beginning, and future developments are likely to increase awareness of CBD even further. 

You should make sure you communicate to your customers that they should check with their doctors before using CBD products if they’ve never tried them before. A health care provider can explain to them how CBD may impact any health conditions they have or interact with any prescription medications that they may be taking. 

Now is the ideal time to get into the CBD market, though you should be aware that there are a lot of unique considerations that come along with being in the CBD industry. Figuring out your product packaging is one example of an area where your choices can meaningfully affect your business. Don’t let your containers be a missed opportunity and invest in quality eco-friendly alternatives that demonstrate your company’s commitment to sustainability and progress. You can impress your customers while also doing the right thing for the future of the planet, which would be a great achievement for any company.