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Building your presence as a thought leader across social media is no easy task, and it gets even tougher when you’re expected to contribute regularly as part of your company’s employee advocacy program. Finding the right words, staying authentic, and keeping your audience engaged can feel like a full-time job. But let’s be honest—with the right tools, it’s easy to stand out even when you’re not a marketer.

Meet Oktopost’s Advanced AI for Advocates! Our new AI-powered features for advocates are designed to take the pressure off, enabling advocates to easily customize, create, and share content in seconds that reflects their own voice.

Here’s how it works:

Advanced AI for Advocates gives your employee advocates an easy way to create and fine-tune the content they want to share quickly and easily. Whether it’s directly from the Advocacy Board as a champion advocate or in the Board suggestions tab to recommend content to advocate program leaders, Advanced AI for Advocates makes suggesting and posting content easier than ever. Here’s how Advanced AI for Advocates can empower your advocates to take their thought leadership game to the next level:

Generate unique posts using external links

Imagine turning a simple link into a scroll-stopping social post in seconds. With just a click, Advanced AI for Advocates can transform your content into engaging, ready-to-share posts—saving your advocates time and effort while keeping their audience hooked.

Our Advanced AI analyzes the content of the link and instantly creates compelling social posts, tailored to be engaging and relevant to your advocates’ audience. No need to start from scratch—our AI does the heavy lifting, so you and your advocates don’t have to!

Customize tone and style with ease using AI-Assist

One of the standout features of Advanced AI for Advocates is its adaptability. Whether your advocate wants to sound professional, casual, humorous, or thought-provoking, they can easily rewrite posts in a variety of tones, adjusting the length as needed with AI-Assist for Advocates right inside of the post console.

In just a few clicks, your advocates can adjust the composition to fit their unique voice—no advanced marketing skills required—to unleash their true thought leadership potential.

Empower thought leadership

By giving your employee advocates the ability to fine-tune content and make it their own, you empower them to become true thought leaders on social media, authentically building trust with their networks.

With Advanced AI for Advocates, your advocates no longer need to rely solely on pre-written content or feel limited by their writing skills. They can quickly share high-quality, personalized content that reflects their expertise.

Spark creativity faster, smarter, and with more fun

For many B2B marketers running employee advocacy programs, half the challenge is getting advocates to put content into their own voice. With Advanced AI for Advocates, there’s no more wasted time staring at a blank screen or worrying about what to write.

Our new AI capabilities make content creation faster, smarter, and even more enjoyable! Your advocates can experiment with different tones, test new ideas, and produce unique content—all without the frustration of spending hours crafting a single post.

Why it matters

In B2B, having advocates who consistently share relevant and thought-provoking content can dramatically increase your brand’s social reach and credibility. But the challenge has always been balancing authenticity with efficiency—how do you empower your advocates to share meaningful content without turning them into full-time marketers?

With Oktopost’s Advanced AI for Employee Advocates, you’ve found the perfect blend. Nobody has to be a marketer to create amazing, shareable content. In seconds, your advocates can produce posts that feel personal and well-thought-out, boosting their confidence and turning them into powerful and engaging voices for your brand.

Ready to let your advocates shine? Introduce Advanced AI for Advocates today and watch your social presence grow like never before!