Blog

Analytics is a highly sought-after job because of the role the service plays in businesses and offices.Important decisions are made based on the analyses provided by professionals in order to achieve the set business goals. 

Not only does it provide objective insight on consumer preferences, trends, cost-income analysis, and more, it also provides information valuable for risk assessment, both in the short- and long-term. 

That said, analytics comes in many different types and forms, depending on what kind of business it caters to, and what kind of data is being handled. Before you can get to choose which area of expertise you would like to focus on, however, you should start by getting an online analytics degree.

Once you do that, then you can take your pick from among these many, different career options in the field of analytics.

Data Analyst

If you’re passionate about handling large sets of data, and get even more excited about analyzing said data, later on, to be used as consideration in making business decisions, then this could be the job for you.

A data analyst is responsible for the reporting of data, its analysis, and ensuring that any and all incoming data are going to be accurate. Your findings as an analyst can impact an array of important business factors, including price products, budget, and even marketing strategies for consumer conversion and retention.

Business Systems Analyst

This job also focuses on data analysis, but this one more specifically hones in on processes relating to information technology. This job also aims to help businesses improve their costs, refine and optimize systems, as well as maximize the efficiency of the IT systems.

If IT isn’t going to be in sync and compatible with the rest of the business strategy, then the plan is likely going to fail. A Business Systems Analyst, therefore, is supposed to make sure that the systems and tools will be rolled out as efficiently as possible across the different departments.

Data Scientist

Unlike the two previous data analysts above, the data scientist is the one who creates the system or framework for them to be able to conduct their analysis. The data scientist comes up with the statistical models and algorithms, and is also responsible for testing the framework they come up with. 

“There’s always room for improvement” is a saying that would apply to them the most, if only for the fact that there are neverending means and ways to refine the algorithms and the processes they’ve set up better.

These are just a few of the careers you can pursue with an analytics degree. Make sure to give it a lot of good thought so you can select the best option for you.