You are currently viewing London-based SEDNA raises €28.8M from Insight Partners, others to reimagine emails; here’s how

London-based SEDNA raises €28.8M from Insight Partners, others to reimagine emails; here’s how


With digital communication channels and remote, fragmented workforces creating numerous challenges for organisations, there is a dire need of making the work secure and quick.

Tech startup SEDNA, an intelligent communications system for high-performance teams at companies like Glencore, Norden, and Bunge, has raised $34M (nearly €28.8M) in Series B funding which saw participation from global venture capital and private equity firm Insight Partners, along with Series A investors Stride.VC, Chalfen Ventures and the SAP.iO fund.

Fund utilisation

With the fundraise, the company plans to expand its investment in the global supply chain space and also looks to increase new verticals. SEDNA also aims to develop its product, data science, and go-to market functions.

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Bill Dobie, CEO of SEDNA says, “Uncoordinated digitisation has made business noisier. Email is broken, chats are a mess, and getting work done is hard. SEDNA’s single digital workspace makes business communication flow. Our intelligent and collaborative email stream breaks down silos, so our customers work faster.”

With the investment, SEDNA brings in Eric Cullerier, as VP of Customer Success, and Jim Preston, as VP of Global Sales, while also growing their board of directors with Rebecca-Liu Doyle and Keith Wallington.

Reimagining emails

SEDNA is email reimagined, which comes with an intelligent communications system for high-performance teams. “SEDNA’s intelligent communication system allows companies to break down silos and work across their organisation within a single digital workspace – improving certainty and promoting seamless collaboration across teams doing complex, multi-party work,” says the company.

SEDNA further plans to help teams that run complex processes in other verticals to get work done faster. Examples abound in markets such as B2B SaaS, business banking, settlement, claims, treasury, and risk management, where SEDNA has customers like Starling Bank.

Last year, in December, the company raised $10M (nearly €8.48M) in a Series A round co-led by early-stage solo VC Mike Chalfen at Chalfen Ventures and Harry Stebbings at Stride.VC, with participation from SAP.iO Fund’s Emmanuel Cassimatis and notable angels Stéphane Kurgan, Kurt Björklund, Stephen Harper, Ulf Zetterberg, and Charlie Songhurst. 

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