CellPoint Digital CEO Kristian Gjerding | Image credit: CellPoint Digital
London-based CellPoint Digital, a company that offers digital commerce and payment solutions, announced on Wednesday that it has raised $25M (approx €22M) in an equity round of funding. The round saw investment from Toscafund and its private equity arm, Penta Capital.
The move follows a series of investments by Toscafund and Penta Capital into CellPoint Digital following their initial investment in 2019, and brings their total investment to over $56M.
Get to know the amazing finalists here
Steven Scott, Founding Partner of Penta Capital, says, “We are delighted to finance this next stage of CellPoint Digital’s expansion. Based on winning key new clients, and with the aggressive growth strategy and penetration into new sectors, we see yet another compelling growth opportunity and look forward to working together with CellPoint Digital to support this new phase of development.”
Capital utilisation
The proceeds from this round will help CellPoint Digital to accelerate its development, increase its global workforce and drive additional innovation of its platform.
Kristian Gjerding, CEO at CellPoint Digital, says, “The past few years have seen extraordinary growth for CellPoint Digital. We continue to experience strong demand from a range of enterprises wishing to optimise their digital payment and commerce solutions, while countering the major challenges they face with existing providers to deliver quickly and cost-efficiently.”
“The logical next step is to widen our global reach and penetrate new market verticals that stand to be transformed by our solutions,” adds Gjerding.
Optimise and orchestrate digital payments
Founded in 2007 by Kristian Gjerding, CellPoint Digital claims to be a fintech leader in payment orchestration. The company’s digital payment platforms enable airlines, travel companies, and other merchants to simplify their payment solution, unify their customer experience, boost their digital revenues, and reduce their payment costs.
It offers two omni-channel and modular platforms:
- Velocity, a payment orchestration platform that optimises all digital payment transactions, from cards or alternative payment methods; and
- Voyage, a platform that masters the entire customer sales cycle (promote, sell, pay, serve) and optimises the end-to-end conversion rate
CellPoint increases revenue by utilising intelligent routing, increasing authorisations and providing system uptime transparency, and reduces the operation cost of accepting cross border payments. In addition, it also adds value at checkout by delivering a frictionless payment experience, offering customers with the payment methods they want to use, no matter where they are in the world. The company offers its platform to new markets including retail, gaming, crypto, and digital content.
Currently, CellPoint is serving companies on five continents and has offices in Copenhagen, Dallas, Dubai, London, Miami, Pune, and Singapore.
How partnering up with Salesforce helped him succeed!
