Hello Readers,
On March 25, in a seven-page long reply to startup-related questions from Rajya Sabha member Ram Shakal, Union Minister for Commerce and Industry Piyush Goyal articulated that startups and the entire innovation ecosystem are the engines of growth for any country.
Shakal had asked the minister whether the country’s startups are contributing in areas like rapidly increasing urbanisation, smart mobility, digitisation of rural areas, drones, agriculture, health (care sector) in India.
The parliamentarian in the upper house was also curious to know if the government proposes to take local startups to the global level and the efforts made in this direction.
In his reply, Goyal touched upon the launch of the Startup India initiative on January 16, 2016, and added that sustained government efforts in this direction have resulted in increasing the number of recognised startups from 726 in FY 2016-17 to 65,861 in FY 2021-22 (as on 14th March 2022).
While the latest recognised startup count stood at 66,359 as of March 21, 2022, it is noteworthy that in early June last year, the Department for Promotion of Industry and Internal Trade (DPIIT), under the Ministry of Commerce and Industry, had revealed that a little over 48,000 startups, then recognised by DPIIT, had reported a job creation number of close to 5.50 lakh. Read more.
The Interview
Direct-to-consumer (D2C) brands operate in a complex and challenging marketing environment as they have to compete with established players as they scale.
Malika Sadani, Founder and CEO, The Moms Co gives insights on creating an effective marketing strategy with a limited budget on The Soonicorn Spotlight by YourStory.
Editor’s Pick: Back to work for women workforce
What are the challenges women employees face as they return to the workforce after a hiatus and how can companies allay their doubts and fears and help in reskilling them? Leaders across India Inc weigh in. Read more.
Startup Spotlight
Coming from a humble background and aware of the problems students face while preparing for competitive exams, Alakh Pandey started a YouTube channel in 2016, offering physics and chemistry lectures for JEE/NEET examinations for free.
Today, Physics Wallah provides quality educational content at affordable prices to six million students. The startup has launched an app, runs online and offline classes, and is eyeing unicorn status. Read more.
YS Design Team
News & Updates
Before you go, stay inspired with…
“One should have the ability to select the client and not the other way around.”
— Mahesh Singhi, Founder and MD, Singhi Advisors
