Adyen’s CEO Pieter van der Does | Image credit: Adyen
Amsterdam-based fintech unicorn Adyen announced on Tuesday that it has launched mobile Android point of sale (POS) terminals in the EU, UK, and the US.
Switzerland-based Palisis, a provider of sales and operations solutions for tourism and transportation business, and Barcelona-based Immfly, an in-flight digital services provider, are among Adyen’s first merchants to roll out the terminals.
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What do the POS terminals offer?
Jan-Pieter Lips, Head of Unified Commerce at Adyen, says, “Consumers increasingly want to pay for products, tickets, or their meal where they are, without standing in lines. Existing mobile POS solutions typically involve multiple pieces of hardware. Our all-in-one Android terminals combine the flexibility of the Android platform with the security of a PCI certified payment terminal. They support a vast array of use cases, and both Immfly and Palisis are great examples of how they bring increased mobility and functionality to our merchants and their staff.”
The devices, functioning as an all-in-one solution, claims to eliminate the need for separate cash registers, barcode scanners, and customer-facing displays. The terminals come with an app management system, which allows merchants to upload and manage the apps they use every day – for inventory management, loyalty programmes, returns, and more.
According to Ayden, these multi-purpose terminals will not only reduce the cost of their hardware but also help businesses improve in-person customer experiences.
“Convenience is key in providing the best customer experiences, and these terminals help merchants meet that standard. Additionally, the use of these devices allows the merchants we work with, to run a lean operational set-up, foregoing the need to install separate systems to make it all work,” adds Jan-Pieter Lips.
According to Adyen’s H1 2021 financial results, the volume of processed transactions grew 67 per cent year-on-year amounting to €216B. Adyen notes that most of the volume growth came from merchants that were already on the platform. POS volume for H1 2021 was €22.8B, making up 11 per cent of total processed volume. Despite global lockdowns impacting growth in the in-store segment, POS volume doubled in absolute numbers year-on-year.
Ayden’s recent developments
In August 2021, the fintech unicorn launched a machine learning tool, Score, for signaling irregular activity and monitoring platform compliance. By leveraging network analysis and ML, Score flags unusual behaviour by platform users and assigns a risk score – helping Adyen’s merchants prevent misuse of the platform.
Prior to that, Adyen also announced its partnership with Just Eat Takeaway.com to launch Takeaway Pay Card as a part of Takeaway Pay employee benefits service. The debit card allows Takeaway Pay corporate clients to use their meal allowance at thousands of selected food and beverage merchants that accept Mastercard and Maestro worldwide.
“Accept payments everywhere”
Founded by entrepreneurs Pieter van der Does and Arnout Schuijff in 2006, Adyen is a payments platform providing end-to-end infrastructure connecting directly to Visa, Mastercard, and other payment methods. It offers payment services across online, mobile, and in-store channels.
The company operates in the Netherlands, Brazil, Singapore, the UK, Canada, Australia, South Korea, Hong Kong, Mexico, China, New Zealand, Malaysia, India, Japan, and the US. Some of its customers include Facebook, Uber, Spotify, Casper, Bonobos, and L’Oréal.
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