Digital Marketing Latest Trends 2021

Celebrities engaging with and investing in startups is not new. Amitabh Bachchan, one of the pioneers to have invested in an Indian startup, did so back in 2011, when he…

Hello,It’s a “Party in the USA” and around the world, thanks to US Fed rate cuts.The Dalal Street and Wall Street rejoiced on Thursday after the US Federal Reserve kicked…

In today’s fiercely competitive job market, a college degree alone no longer opens doors. As industries transform with new technologies, students need to go beyond academic credentials, mastering the skills…

Ford Motor Company is eyeing a comeback in India but with a new focus. Three years after its 2021 exit, when Ford shut down its operations due to financial losses…

IT giant Infosyshas agreed to invest Rs 17 crore (about $2 million) in spacetech startup GalaxEye Spacefor a minority stake not exceeding 20% of the company’s outstanding share capital.The Infosys…

Early-stage venture capital firm z21 Ventures has raised $20 million as the first close of its $40 million second fund, with participation from WestBridge Capital as the anchor investor.Founded in…

Google on Thursday told the Supreme Court that the arguments in the case related to the tech giant's alleged anti-competitive practices in the Android mobile device matter may take five…

How can we be more confident about proving the success of our social media efforts day in and day out? We spend so much time putting together thoughtful content, managing…

It’s not all about the destination—the journey matters, too. In B2B social media marketing, this raises a classic dilemma: Should companies embark on a long trip to organic growth and…

Every marketing activity today, from conferences to a Google Adwords campaign, is measurable and quantifiable. Yet, most marketing leaders struggle to evaluate the channels’ effectiveness regarding social media. How much…