So, you’ve worked as a real estate agent for a few years now and are pretty confident with how the industry works and how you’ve grown your business. Anyone who is a real estate agent has an entrepreneurial spirit within them. It isn’t a business for those who like following directions or answering to someone else.
Well, after growing your client book and gaining experience, you may be searching for something more; more income, bigger projects, etc. This is the perfect opportunity to scale your real estate business and achieve the goals you’ve been dreaming about.
In this article, we’ll share some ways you can scale your business as a real estate agent so you can earn more and increase productivity.
Grow Your Team
One person can only do so much when it comes to running a business. If you want to take on more clients and projects but feel like there aren’t enough hours in the day, then it may be time to grow your team.
There are a few ways you can do this. The first is to have other real estate agents working under you closing deals and working with clients, so you make a percentage of their commission.
If you simply need more administrative help so you can gain more exposure and clients, then you might want to hire a lead generation specialist who can use tools like Haines to cold-call prospective clients and schedule your meetings. This can save you a ton of time and help you close more deals.
Take On Larger Projects
If you’ve been selling single-family residential homes for the last few years, you may want to consider taking larger projects with a bit higher commission.
This can include working with commercial properties in both sales and leasing. Or you can pair up with a developer to represent an entire neighborhood or condo building to sell or rent the properties once they’ve been built.
Create Another Income Stream
Right now, your main source of income is the commission from your real estate deals. What if you could create another income stream in the real estate industry? This passive income can help you elevate both your brand and your business.
For example, you can create an online course sharing your best real estate secrets and methods. From this course, you can recruit new agents to your team. So, not only are you making an income from selling your course, but you’re also building your team and scaling your business.
Focus on a Niche
One of the best things any entrepreneur can do is to choose a niche for their service or product. Real estate is such a broad industry with so many niche opportunities for you to choose from. Once you do find your expertise, it’s time to own it and become the #1 real estate agent working in it.
You could focus on only selling luxury properties. Or you can only work with first-time home buyers. The options are endless. Just make sure you brand yourself correctly and know everything there is to know about the niche.
