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To improve the ad campaign performance, marketers use demographic data for their campaign planning.Implementing this gives small as well as established business owners an edge in marketing products and services…

IRDAI has allowed insurers to invest in AIFs that are fund of funds as long as they invest in Indian companiesThe notification is an update to previous circular that restricted…

Bytedance has moved its two key India executives to global rolesBytedance restructuring follows ByteDance’s announcement in January to scale back TikTok’s India presence and cut workforce following the TikTok ban.Ola…

The time isn’t far when Indian users will be able to transfer money and consolidate savings across multiple wallet accounts all thanks to the central banker’s new policies. The Reserve…

Serum Institute and four others bought a portion of True North's holding in PolicyBazaarPolicyBazaar is expected to file its IPO draft prospectus by next monthTrue North had conducted the first…

iBus receives Rs 150Cr from Morgan StanleyMorgan Stanley and iBus Networks (“iBus”) have announced that Morgan Stanley India Infrastructure has made an investment of Rs 150 crore ($21 million) to…

Ranchi-based Puresh Daily— which provides dairy and fresh farm produce to end-customers in 'Bharat' — on Saturday said it raised Rs 1.2 crore in its seed round from Dhianu Das…

PDP bill mandates heavy penalties for violations of norms and the regulations set in place to help quell incidents of data theft and illegal processingThe bill essentially regulates the collection…

Millions of small shops in India have now become the next big target of tech firms to integrate technology into local shopping experiencesOver 10+ million local shops have played a…

In a business environment as competitive as today’s, retaining customers has become as important as acquiring new ones for growth. And, ensuring a superior customer experience is important for both…