Emotional Connections Top Brand Loyalty Study, YouTube’s New Metrics, & Google My Business Adds Audience Discovery Data –

How and Why B2B Marketers Are Using Intent Data [Report]56 percent of B2B marketers use intent data to identify new target accounts, while 51 percent use this data to align…

Continue ReadingEmotional Connections Top Brand Loyalty Study, YouTube’s New Metrics, & Google My Business Adds Audience Discovery Data –

Five Star Finance latest entrant to $1B club; takes total number to 3

And the countdown begins… especially if you’ve heard and have been tracking the projections for the number of unicorns that will emerge from the Indian startup ecosystem.Only three months into…

Continue ReadingFive Star Finance latest entrant to $1B club; takes total number to 3