David Thomas Roberts' inspirational book Unemployable was an enjoyable read from start to finish. In an easy, conversational style, he tells you everything you need to know to start your…
Whatsapp found itself in the midst of a public relations nightmare over its latest privacy policy update. Data privacy is currently a widely debated topic worldwide and Whatsapp has found…
This article centres around formulating a digital marketing strategy and implementing a digital marketing plan for a business.In this digital age, businesses cannot afford not to have a digital marketing…
The country’s edtech market is now poised to become $4 Bn by 2025 from the current $750 Mn, Blume Ventures edtech reportThe National Education Policy of 2020 reflected this sudden…
If you are a small business owner, you know how hard it's to manage all aspects of your business. Marketing is the backbone of any business as far as growth…
There’s always a fintech angle, even on Valentine’s Day. This week, I covered Zeta, a new startup working on joint finances for modern couples. It aims to take away the…
SEO has transformed a lot ever since it came in to existence and several advancements have begun in modern SEO. Nowadays it is quite rare to find an SEO company…
One of the most successful startups in India and the country’s largest budget hotel chain, OYO Rooms has come a long way. With over 23,000 hotels, 8,50,000 rooms and 46,000…
1. INTRODUCTION Electronic Commerce is for the age of Information Technology what mercantilism, the quest for gold and the conquest of new lands were for the age of discovery. Like…
Your business is made up of a bunch of different parts that come together to create the whole. Some of these areas you are going to have full-time employees for,…