Wondering what’s next for social marketing? Wondering what disruptive changes in content and distribution might mean for business? In this article, you’ll learn about the latest social marketing trends and…
Without a doubt, the challenges and changes of 2020 have pulled business customers towards digital formats more than ever, especially with video and audio content.>Is Text Content Dead? Of course,…
One of the biggest issues that India faces in water distribution and storage is that of water leakageAI-based solutions can immediately send a notification with the exact location of the…
Big data in business logistics helps handle complex functions of tracking operations, assessing performance, predicting outcomes, and delivering competent service to end customersBig data not only offers the possibility of…
Companies today have begun to recognize gig workers as a way to go-to-market faster, grow fulfilment capabilities rapidly allowing them to be more agileMigrating to gig model is easy but…
Launched in 2014, PhotoSparks is a weekly feature from YS, with photographs that celebrate the spirit of creativity and innovation. In the earlier 520 posts, we featured an art festival, cartoon gallery. world music festival, telecom expo, millets…
It’s a pay-to-play world. From social media to Google Ads, companies invest thousands of dollars a month into paid ads. However, there’s a lurking metric you might not be tracking:…
A Chennai-based agritech startup founded in 2019 by two tech graduates aims to help small farmers mitigate risks from mono crop culture and earn additional income by diversifying into animal…
I'm not much for business biographies but last year's book from Bob Iger, The Ride of a Lifetime caught my fancy. A couple of years ago, I'd read Shoe Dog…
It’s been a year of the pandemic, but every one of us vividly remembers the panic, anxiety, and isolation the lockdown had brought upon us. On March 25, 2020, as…