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Exit strategy: How entrepreneurs can future-proof startups


No savvy entrepreneur embarks on their startup journey envisioning the end. Yet, in the dynamic landscape of business ownership, crafting a formidable exit strategy isn’t just a luxury—it’s a survival essential. While the notion may seem daunting, understanding the pivotal role of an exit strategy is paramount for navigating the unpredictable terrain of entrepreneurship.

According to the Harvard Business Review, it is a taboo topic in the startup community and this is why founders may refrain from making it in the first place. But in reality, it does more harm than good.

In this article, we will cover why business owners need an exit strategy before things get out of hand.

What is an exit strategy?

Before jumping onto the reasons, let’s understand what it means. In simple words, it’s a plan that outlines how a business owner intends to exit their business in the future. This could involve selling the business, passing it on to a family member, merging with another company, or shutting down operations altogether. Having an exit strategy is important for any business plan, especially for entrepreneurs starting their own businesses.

4 Reasons why having an exit strategy is crucial

Business strategy

1. Get the right investors on board

Investors carefully evaluate a startup’s business model and profitability before funding it. Investors are more likely to support a startup with a well-defined exit strategy, as it demonstrates that the business owner is serious about their long-term goals and has a clear plan for achieving them. This can help entrepreneurs secure the funding and resources they need to grow their business and ultimately achieve a successful exit.

2. Set goals

One of the main reasons for having an exit strategy is to provide a clear roadmap for the future of the business. By establishing an exit strategy early on, business owners can set goals and milestones that they need to achieve to exit the business on their terms successfully. This can help them stay focused and motivated as they work towards building a successful and sustainable business.

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3. Grab the best offer

While an acquisition might be an unavoidable milestone for a successful startup, many of them do not prepare for this big sale until desperation. This causes a company to make a hasty sale that may not be so fruitful for stakeholders and business owners. Lack of planning of an exit strategy can force a company to sell their business below the market value.

4. Mitigate risks

Risk management is a fundamental practice for entrepreneurs to curtail financial losses or factors that can affect their operations and sales. This is why business owners need to mitigate any risks and uncertainties that arise while running their business.

With a plan, entrepreneurs can anticipate potential challenges and develop strategies to address them before they become major roadblocks to their exit plans. This proactive approach can help business owners lower losses and maximise returns when it comes time to exit the business.

The bottom line

An exit strategy is crucial for entrepreneurs as they navigate the challenges and opportunities of business ownership. By developing a solid exit strategy, startups can set themselves up for long-term success and ensure that they have a clear plan for the future of their business.



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