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Stripe is the latest high-profile fintech company to take a massive valuation cut as the market downturn begins to hit the sector especially hard. Last valued at $95 billion, the payments processor has cut the internal value of its shares by 28%, sources told the Wall Street Journal.

The Journal reports that the valuation cut comes from a 409a price change, which means that Stripe hasn’t decreased the value of preferred shares sold in the last round. An internal valuation change is meant to be a more objective pricing, not set by startups or venture investors but chosen by a third party. Despite the 409a valuation remaining separate from Stripe’s latest round price, it is still a relevant cut due to the sheer decrease. In fact, it’s somewhat uncommon for a startup to proactively cut their own valuation, outside of a fundraise, making today’s news all the more interesting. 

Stripe declined to comment in response to a TC inquiry about the matter.

The news comes days after Klarna, the Swedish BNPL company, had its valuation cut by a whopping 85%, to $6.7 billion, from its last round as it raised $800 million in fresh funding. Unlike Stripe, Klarna’s valuation was cut by its investors – which include Sequoia, Silver Lake, Commonwealth Bank of Australia, the UAE’s sovereign fund Mubadala Investment Company and Canada Pension Plan Investment Board (CPP Investments). 

The valuation haircuts provide two different signals on how fintech is reacting to the market’s downturn: strongly. Fintech companies, which at the beginning of the recent market downturn were seen as an exception of sorts because of their strong 2021 fundraising activity, have seen a reversal of fates over the past month. Rising interest rates and fears that consumer discretionary spending will fall at the onset of a potential economic recession are likely to be especially harsh for consumer-facing fintechs like Stripe.

In March, Fidelity cut its Stripe valuation by 9%, providing another signal on how fund of funds are looking at soon-to-be public fintech companies.

The sector, not including crypto companies, led the tech industry in the number of layoffs it underwent in the first half of 2022, TC reported. 

For its part, Stripe made headlines earlier this year when it announced that it was entering into the identity verification space, putting it in direct competition with one-time partner, Plaid. Its competition with newer startup, Finix, also heated up this year as the latter announced it was becoming a payments facilitator, in addition to enabling other companies to facilitate payments.

Some fintech companies in general have been targeted for trying to do too much in a short amount of time, and hence, losing focus. Corporate spend decacorn Brex being one such case, when it recently announced it would no longer work with SMBs.

Beyond the fintech space, growth-stage businesses that boomed during the pandemic have turned inwards to respond to the shifting macroeconomic environment. In March, Instacart similarly cut its internal valuation by about 38.5%, due to a 409a change. Both Instacart and now Stripe’s reported internal valuation cuts mean that employees may have their equity grants reframed.