Rajat Mahajan’s advice to future entrepreneurs
Growing up, Rajat Mahajan had wanted to become a chef. And while most take up career paths that are vastly different from their childhood ambitions, for Rajat, food and the…
Social Media Marketing
Marketing is a way of communication between a business and potential customers for presentation and promoting values of a certain product or services. The main goal of marketing is to…
Five elephant deaths in 13 days at Odisha’s Karlapat Sanctuary, authorities suspect water-borne infection
The first death was reported on 1 February when carcass of a jumbo was found near Tentulipada village inside the sanctuary. Since the pandemic, reports of poaching have increased. Elephants…
5 Best HR Softwares for Startups And Small Businesses
Human resources are the personnel of a startup or small business and make up for one of most valuable assets for any organisation. Additionally startups often have a dedicated vertical…
The Importance of Brand Strategy
What is a Brand? Put simply, it defines the identity of an organisation, product or service. It's more than just names and logos. The identity needs to be based on…
Why Bridging The Digital Gap In Rural India Is Extremely Important
Only 20.26% of rural India and 64.84% of urban India population have internet access presentlyThe country’s 80% rural population and 35% urban population is yet to adopt a digital mode…
Managing Change "When Alligators Are Nipping at Your Heels"
Day to day problems of the business often prevent leaders from taking the time out to think, plan and act in order to make the kind of transformational changes that…
Datadog to acquire application security management platform Sqreen – TechCrunch
Cloud monitoring platform Datadog has announced that it plans to acquire Sqreen, a software-as-a-service security platform. Originally founded in France, Sqreen participated in TC’s Startup Battlefield in 2016. Sqreen is…
Top 5 Advertising Services to Promote Industrial Automation Products
In today's B2B marketing world, advertising services facilitate cutthroat advantages to enhance your business. These services may attract your customer base that matter to your business before, during and even…
6 Keys To Funding Based On Your Marketplace Advantage
In their passion and excitement about a new product or service, entrepreneurs tend to continually narrow the scope of potential competitors, and often claim to have no direct competitors. This…